UFC Confirms $4 Billion Sale

On Monday, the UFC will officially announce what FloCombat reported on June 20: they have officially sold to an investment group headed by WME-IMG. UFC CEO

Jul 11, 2016 by Christian Pyles

On Monday, the UFC will officially announce what FloCombat reported on June 20: they have officially sold to an investment group headed by WME-IMG.

UFC CEO Lorenzo Fertitta conducted an interview on Sunday night with the channel 8 news station in Las Vegas. The interview is expected to run early Monday morning. The New York Times also issued a story confirming our report, as did UFC content partner TMZ.

As we reported, Dana White will stay on in his role as president of the company. In a text message regarding his future with the company, White told ESPN's Brett Okamoto that his role is the "Same. President, owner, working my ass off. Just doing it without my best friend and partner." White will have a reduced ownership stake from the 9% he currently owns.

Lorenzo, along with brother Frank Fertitta, will retain a small minority ownership. As reported by 8 News Now, Fertitta will stay on as CEO for a period of 6-8 weeks before stepping down.

The Fertitta brothers purchased the struggling UFC brand in 2000 for $2 million dollars and turned it into a global media powerhouse. The $4 billion sale is the largest franchise sale in the history of sports.